Sebastian Wrong Showcases New Wrong for Hay Exhibition in London

London Design Festival 2014: British designer Sebastian Wrong continuous his fruitful venture by adding numerous fresh pieces to his vibrant collection in collaboration with Danish design brand Hay. 

On show at a historical Georgian Townhouse in the South-west of London, is an exclusive selection of products arranged thoughtfully by Danish brand Hay and Wrong for Hay; curated expertly by interior stylist Benjamin Kempton and Melina Keays. From Glassware, lighting, stationary, textiles to furniture the brands are interspersed with planting and antique pieces in the showroom.

   I think it’s very nice to allow other people to use your products to cook other foods sometimes,”  

                                                   Sebastian Wrong


The showroom is expected to double as a dining space during the London Design Festival – a daytime café and an evening restaurant will serve a fusion menu of Nordic and London dishes by Helsinki-based chef Antto Melasniemi

A linoleum-topped trestle table and beach stool by London designer Simon Jones are among the new items unveiled by Wrong for Hay.

The two flat-packed designs are accompanied by a set of construction drawings on the showroom wall that indicates their assembly. This is the first range of products for commercial sale by Jones, who usually creates bespoke pieces.

Nordic designer Lars Fjetland has reinterpreted the classic desk lamp with a slanted stem that suggests the lamp might overbalance. The Cloche has a hollow die-cast aluminium stem allowing cabling to be concealed, while the cast iron base prevents the lamp from toppling. The light is available in a range of finishes including polished copper.

Three new pieces by Sebastian Wrong – a glass bottle, a floor lamp and a range of sofas – have also been added to the line. The Hackney sofa has a series of brackets that allows the sofa to be broken into sections for easy transportation up and down narrow halls and stairways.

Memphis group designer Nathalie Du Pasquier has produced a series of patterned textile designs for a set of towels called He She It Towels, as well as six new designs for printed and embroidered cushions. Curators Kempton and Keays have used fabrics from Du Pasquier’s cushions to line the walls of the pop-up dining room.

An earthenware vase by Richard Woods has branches for spouts. The Tree Trunk Vase, available in three heights, is made from a peach stained clay and has a hand-painted wood grain design which creates a contrast between glazed and earthenware surfaces.

Two new sizes of The Pion Light by Bertjan Pot have also been released. The light features a composite paper shade that diffused the light to create a gentle glow. “It’s a very pure, clean form,” said Wrong.

[toggler title=”Exhibition & Cafe” ]Open from 13 to 20 September at 34 Queen Anne’s Gate, London SW1H 9AB.[/toggler]


In-House Editor

To say Hamyar has traveled would be something of an understatement. His passion for travelling has taken him from Tanzania to Dubai and an enviable number of places between, and the memories he captures always make for interesting reading. As well as travel, other subjects which fall into his expert remit include culture, design, fashion and cars - in other words, a born globetrotting who is destined for great things if his aspirations so far are anything to go by.

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