Swiss watchmaker Jaeger-LeCoultre has created two custom pieces to support the (RED)™ AUCTION to fight AIDS, Tuberculosis and Malaria.
Ready to go under the hammer on November 23, both the Atmos 561 by Marc Newson clock and the Memovox Tribute to Deep Sea watch have been given special red colour accents for the auction.
Jaeger-LeCoultre Memovox Tribute to Deep Sea
A re-edition in tribute to the legend of diver’s watches from 1959. Piece No. 1 out of a limited series of three pieces featuring a red dial and the (RED) logo engraved on the case-back. The watch will be part of the pre-auction exhibitions open for public viewing in Hong Kong and London:
Hong Kong Exhibition: October 3 – 7
Hong Kong Convention and Exhibition Centre, 1 Expo Drive, Wanchai, Hong Kong
London Exhibition: October 12 – 20
34-35 New Bond Street, London W1A 2AA UK
The Atmos 561 by Marc Newson clock
A unique piece of the Jaeger-LeCoultre Atmos 561 by Marc Newson has been customized by designers Sir Jonathan Ive and Marc Newson on the occasion of the 2013 (RED)TM Auction.
The clock features red accents on the hands, the month indication and the calibre’s logo. A (RED)™ and Marc Newson logo on the back and the inscription “Unique Piece” seal the unique collaboration between Jaeger-LeCoultre, (RED)™ and the designers.
Other luxury items in the sale include a red Hermès riding saddle (estimated at $100,000 – $150,000) and a pair of bespoke Christian Louboutin studded boots (estimated at $20,000 – $30,000).
